The transactional Web site is evolving as barriers separating public and private data dissolve at an increasing rate.  The role of data scientist is emerging as a career of the future, focusing on information cleansing, assembly and visualization.  And this will keep mid- and large-size companies busy over the next decade alongside social media.  The opportunity for Independent Professionals to gain from social media is strong.  The ubiquitous blog is the equivalent of a powerful eCommerce engine for interaction.  And professionals that know how to use this technology will experience unprecedented opportunity for growth.